On my Facebook business page this week I covered some SEO basics that are called the 3 SEO pillars. They are;
Pillar 1: Technical SEO.
This involves making sure your website has no technical issues that prevent your site from being crawled and indexed.
Pillar 2: On Page SEO.
This involves making sure your content is structured properly so search engines can understand it.
Pillar 3: Off Page SEO.
This involves promoting your content so people read, share and link to it.
Keyword Research for SEO.