The Weider Web Blog
A guide to WordPress spam and how to avoid it
Spam originating from your WordPress website can come from two places. Comment spam and form submissions. Unfortunately there is no one magic bullet to stop all spam. My advice, is to take basic precautions but also to not worry about it too much until you have to....
How to manually set up an SSL certificate for a WordPress website
What is an SSL certificate? SSL stands for Secure Sockets Layer. An SSL certificate is a small data files that creates an encrypted link between a web server and a browser. The certificate uses two keys to encrypt data – a public one and a private one, making the...
All you need to know about WordPress plugins (for business owners)
What is a WordPress plugin? WordPress is a very flexible platform for building a website. The 'out of the box' set up has very limited functionality but it is easy to get the functionality you need by adding 'plugins' (add-on software programs). My list of...
What is a business vision and how will it improve your website
A business vision is simply where you see your business a few years down the line. It can be 5 years or 10 years, the timescale doesn’t matter. What does matter is that you can connect with this vision enough that it spurs you into action so you can bring it to...
12 website checks to assess the quality of your WordPress website
What is a high quality WordPress website? Quality can be subjective and hard to define, but it doesn't have to be if you have a set of guidelines. I guess all website designers like to pride themselves on the quality of their web design skills, but unfortunately,...
SEO checks to see if your WordPress website has been search engine optimised
What is a Search Engine Optimised WordPress website? Web designers sell 'Search Engine Optimised' WordPress websites but some don't actually don't do anything SEO related to your site except install an SEO plugin and leave the real search engine optimisation up to...
The A to Z of defining your ideal client avatar
This post summarises the social media posts I created about defining your ideal client avatar. I wrote another blog post about what is an ideal client avatar and why you need one? if you want a bit more information about why it is important. I also offer ideal...
What is an ideal client avatar and why do I need one?
How many times have you heard that you need to define an ideal client avatar? A few times, I bet. And did you download a free 'template' fill in a fe bits and bobs like age, name, marital status then wonder why those details were important? You'll work with...
The one thing you need to know before you start your website
So you've decided to build a website or refresh your existing one. That's great news. A website is a marketing tool that can help support your marketing and sales process saving you lots of time and money. But it needs to be done right and that means getting the...
How to write an about page
Your about page is likely to be your second most visited page, your home page being the first. This is where people go to find out more about you and decide if they like you, if you are a good fit and if they want to trust you with their health and wellbeing. It is...