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The goal of this article is to explain the importance of building your website in tiers of 'needs' and only moving onto the next tier when that tiers needs are fulfilled. Are you familiar with Maslows hierarchy of needs? If not, you can read about it here. It...
What makes a website valuable and useful? This is not as easy as it sounds. Read here for my definition. [Hint: It has nothing to do with traffic]
Stop relying on contact forms for lead generation. It's ineffective and old fashioned. Here's why.
This post summarises the social media posts I created about defining your ideal client avatar. I wrote another blog post about what is an ideal client avatar and why you need one? if you want a bit more information about why it is important. I also offer ideal...
This post summarises the social media posts I created about defining your ideal client avatar. I wrote another blog post about what is an ideal client avatar and why you need one? if you want a bit more information about why it is important. I also offer ideal...
How many times have you heard that you need to define an ideal client avatar? A few times, I bet. And did you download a free 'template' fill in a fe bits and bobs like age, name, marital status then wonder why those details were important? You'll work with...
[Growing your biz and making more money with a double whammy FB / Google retargeting strategy - one of many reasons you need to sort your website out] Look, I don't want to beat around the bush here. If you want to scale your business in a way that doesn't suck all...
https://youtu.be/L0uLHdtnwrk I have been creating some Facebook live videos on my Facebook business page (www.facebook.com/weiderweb) please take a look! Like most of you, I am super busy and I'm always looking for shortcuts, quicker ways of doing things and...
Facebook Live Videos! https://www.facebook.com/weiderweb/videos/1752794638134629/ https://www.facebook.com/weiderweb/videos/1753549001392526/ No you don't need a contact form on your website. Now some of you may choose to disagree with me, that's fine. Free speech...
I'll keep this simple, there are three ways to grow a business, no more, no less. Growing a business might sound complicated but really, thee are only three ways to grow a business. I learned about business growth when I took the 'Customer Value...
If your content is not helping you to generate leads for your business then what's the point? No really... you spend all that time researching and writing but if it's not going to grow your business somehow, what is the point? There is so much content on the web...
Your content is what will sell you, your programs and your services. If your content is boring, your readers won’t get past the first few lines. You don’t need to have a masters qualification at content writing to get people to read. You can get a good read through...
Once you realise how much freedom a funnel can bring to your business and life, next you need to learn how to build one. In this post I am only able to tell you the building blocks you need. To tell you how to build a funnel would take a lot more than I can cover...
Choosing the type of funnel you need for your business is a bit like choosing wine. It can be simple or you can overcomplicate it. I like simplifying things - when it comes to wine, I always start of with the question - what will I be eating? White meat, red meat...
